# Marketing for roofers

> Roofing companies in Edmonton get the most jobs from Google by combining Local Services Ads for the top spot, search ads for high-value terms like roof replacement and hail damage, and a strong Google Business Profile with steady reviews. Tracking every call to a booked job is what keeps the cost per lead under control.

Google Ads, Local Services Ads and map rankings that fill your schedule before the season does.

## Sound familiar?

You pay for clicks from people who want a $200 patch when you sell replacements. Storm season floods you, then winter goes quiet. Your competitors with fewer years in business show up above you on Maps. Leads from shared lead sites go to four other roofers at the same time.

## Searches we target

- roofer near me
- roof replacement edmonton
- hail damage roof repair edmonton
- roofing company st. albert
- roof leak repair

## What's included

- Storm-ready campaigns: Hail and wind campaigns we can switch on within hours of a storm.
- Replacement-first targeting: Bids weighted to replacement and insurance work, not small repairs.
- Local Services Ads: Google Verified set-up, lead disputes and review strategy.
- Map pack growth: Profile, photos of real jobs, and reviews by neighbourhood.
- Off-season plan: Fall and winter bookings for spring, and commercial work.

## How it works

1. **Free audit**: We review your ads, Google Business Profile, website and the three businesses that outrank you, and send back the fixes that matter most.
2. **Plan and quote**: A one-page plan: which searches to win first, the budget it needs, what we do each month and a fixed monthly fee.
3. **Launch in two weeks**: Tracking first (every call and form counted), then campaigns, listing fixes and landing pages.
4. **Report and improve**: A monthly report you can read in five minutes: calls, booked jobs, cost per lead and what we change next.

## Marketing for roofers: common questions

### What does a roofing lead cost from Google Ads in Edmonton?

It varies with season, competition and how well calls are tracked, so we measure it in your account instead of quoting an average. The goal we work to is cost per booked replacement, not cost per click.

### Will you work with my competitors?

Not in your area. We take one business per trade per service area, so we never bid against ourselves for the same customer.