# Google Ads management

> Google Ads management means planning, building and running your search campaigns every week: choosing the searches worth paying for, blocking the ones that waste money, writing ads, tracking every call and form, and adjusting bids so your cost per booked job keeps falling. We do it for Edmonton home-service businesses, month to month.

Search campaigns that put your phone number in front of people ready to hire, without paying for junk clicks.

## Who it's for

Owners who need the phone to ring this month, not next year. It suits businesses with a clear service area and a job worth at least a few hundred dollars, and anyone already running ads who suspects half the budget goes to clicks that never call.

## Searches we target

- google ads agency edmonton
- ppc management edmonton
- google ads for contractors
- pay per click edmonton

## At a glance

- Time to first results: First calls usually in week one; costs settle after 6 to 8 weeks of data
- Reporting: Monthly report plus a 30-minute review call

## What's included

- Call and form tracking: Every call, form and booked job tied back to the search that caused it.
- Search campaigns built around your services: Tight ad groups per service and area, written in the words customers use.
- Weekly search-term cleanup: We read the actual searches and block the ones that never turn into jobs.
- Landing pages that convert: A focused page per service when your site is not built for ad traffic.
- Monthly report and review call: Calls, cost per lead, booked jobs and what we change next.

## Not included

- Ad spend: You pay Google directly on your own card. We never mark up spend.
- Display and YouTube campaigns: Available, but rarely the best first dollar for a home-service business.

## How it works

1. **Free audit**: We review your ads, Google Business Profile, website and the three businesses that outrank you, and send back the fixes that matter most.
2. **Plan and quote**: A one-page plan: which searches to win first, the budget it needs, what we do each month and a fixed monthly fee.
3. **Launch in two weeks**: Tracking first (every call and form counted), then campaigns, listing fixes and landing pages.
4. **Report and improve**: A monthly report you can read in five minutes: calls, booked jobs, cost per lead and what we change next.

## Google Ads management: common questions

### How much should a home-service business spend on Google Ads in Edmonton?

Most of the trades we work with start between $1,500 and $5,000 a month in ad spend. The right number depends on your cost per click, how many jobs you can handle and what a job is worth. We set a test budget, measure cost per booked job, then scale what works.

### Do I own my Google Ads account?

Yes. The account, the data and the billing are yours. We work inside it with manager access, and you can remove us at any time.

### Is there a contract?

No long contract. We work month to month with 30 days notice, because results should be the reason you stay.

### Who owns the ad accounts, website and data?

You do. Your Google Ads account, Google Business Profile, analytics, website and content are in your name. We work inside them with access you can remove at any time.

### Do you lock clients into long contracts?

No. We work month to month with 30 days notice. Website projects have a fixed scope and price.