How much does Google Ads cost for a contractor in Edmonton?
Ad spend, management fees and the number that actually matters: what a booked job costs you.
· 2 min read
Edmonton digital marketing agency for home services
More booked jobs for Edmonton roofers, HVAC pros, plumbers and inspectors
Google Ads, Local Services Ads and map pack rankings for home-service businesses, built and run by people who measure everything in phone calls and booked jobs.
One client per trade per area, so we never compete against ourselves. Free, no obligation, and you keep the audit either way.
- Month to month, no lock-in
- You own every account
- One client per trade per area
- Plain-language monthly reports
Calls & form leads from Google
Example+214% in 8 months
“roofer near me” · Edmonton
- 1Your company4.9
- 2Competitor4.6
- 3Competitor4.2
New call from Google AdsSt. Albert · roof leak repair
Built for
- Roofers
- HVAC companies
- Plumbers
- Electricians
- Home inspectors
- Renovation contractors
- Landscapers
- Restoration companies
Sound familiar?
Most trades pay for marketing that never rings the phone
We see the same problems in almost every account we audit. Each one is fixable, usually in the first month.
Paying for junk clicks
Ads showing for DIY, jobs and supplier searches that never turn into customers.
Invisible on Maps
Competitors with fewer years and worse work sitting above you in the map pack.
A slow, leaky website
Visitors leave before the page loads, or cannot find the phone number when it does.
No idea what works
Monthly reports full of impressions, and no answer to "how many jobs did that bring?"
Everything that gets you found and booked on Google
Pick one or combine them. Every service is month to month and tracked to the booked job.
Google Ads management
Search campaigns that put your phone number in front of people ready to hire, without paying for junk clicks.
Learn moreLocal Services Ads
Get the Google Verified badge at the very top of search and pay per lead, not per click.
Learn moreLocal SEO & Google Business Profile
Rank in the Google map pack for "near me" searches in your area, and turn profile views into calls.
Learn moreSEO
Organic rankings for the services and areas that bring in your best jobs, built to last.
Learn moreWebsite design
Fast, mobile-first websites that rank, load in under two seconds and turn visitors into calls.
Learn moreAI search optimization (AEO)
Get recommended when people ask ChatGPT, Google AI Overviews or Perplexity who to hire.
Learn more
Built for the trades
We already know your searches, your seasons and what a good lead costs in your trade.
Marketing for roofers
Google Ads, Local Services Ads and map rankings that fill your schedule before the season does.
Learn moreMarketing for HVAC companies
Furnace and AC leads year round, with ads that follow Edmonton’s weather instead of fighting it.
Learn moreMarketing for plumbers
Be the plumber people call first for emergencies, and the one they book for bigger jobs.
Learn moreMarketing for electricians
Panel upgrades, EV chargers and renovation wiring: the jobs you want, from the searches that bring them.
Learn moreMarketing for home inspectors
Get booked directly by buyers, not only through realtor referrals, with SEO, ads and a site built to convert.
Learn moreMarketing for renovation contractors
Better-fit renovation leads, with a portfolio and pages that pre-sell your work before the first call.
Learn more
How we are different
| What you get | Typical agency | Banish Media |
|---|---|---|
| Who they work with | Anyone who signs | Home-service businesses only |
| Contract | 6 to 12 months | Month to month |
| Who owns the ad account | Often the agency | Always you |
| Reporting | Clicks and impressions | Calls, booked jobs, cost per job |
| Your competitors | Often clients too | One business per trade per area |
| Ad spend | Sometimes marked up | Paid by you to Google, never marked up |
How we work
From free audit to first calls in about two weeks.
Step 1: Free audit
We review your ads, Google Business Profile, website and the three businesses that outrank you, and send back the fixes that matter most.
2 business days
Step 2: Plan and quote
A one-page plan: which searches to win first, the budget it needs, what we do every month and a fixed fee.
20-minute call
Step 3: Launch
Call and form tracking first, then campaigns, profile fixes and landing pages. Nothing goes live without your OK.
About 2 weeks
Step 4: Report and improve
A monthly report in plain language: calls, booked jobs, cost per lead and what we change next.
Every month
Who you work with
Work with the person doing the work
I started Banish Media in Edmonton to do marketing the way I would want it done for my own business: measured in phone calls and booked jobs, not impressions and vanity reports.
We focus on home-service businesses because the problems repeat. Roofers, HVAC companies, plumbers and inspectors all need to be found at the exact moment someone needs them, and all of them waste money when ads and websites are not built for that moment.
When you work with us, you talk to the person doing the work.
Banish AnguralFounder
You own everything
Ad accounts, profile, website and data stay in your name.
Measured in booked jobs
We track calls and forms to the search that caused them.
One trade per area
We never work for your direct competitor in your area.
Month to month
No lock-in. Results are the reason clients stay.
See what we built for an Edmonton home inspector
A fast, SEO-ready website with instant estimates, local area pages and AI-search-ready content, built on the same platform your site would use.
Where we work
Edmonton and the surrounding communities.
Questions owners ask us
How much does an Edmonton digital marketing agency cost?
It depends on how many services and towns you want to win and how competitive your trade is. After the free audit we send a fixed monthly quote in writing, with no setup surprises. Ad spend is paid directly to Google and never marked up.
Do you lock clients into long contracts?
No. We work month to month with 30 days notice. Website projects have a fixed scope and price.
Who owns the ad accounts, website and data?
You do. Your Google Ads account, Google Business Profile, analytics, website and content are in your name. We work inside them with access you can remove at any time.
Why do you only work with home-service businesses?
Because focus makes us better and faster. We already know the searches, seasons, costs and Google rules for trades like roofing, HVAC and plumbing, so you are not paying for us to learn your industry.
Will you work with my competitors?
Not in your area. We take one business per trade per service area, so we never bid against ourselves for the same customer.
How quickly will I see results?
Google Ads and Local Services Ads can bring calls within days of going live. Google Business Profile fixes show within weeks. SEO usually takes three to six months to build real momentum.
What is in the free audit?
A review of your Google Ads (if you run them), Google Business Profile, website and top three local competitors, with the three changes most likely to bring in more jobs. It is yours to keep whether or not you hire us.
What are negative keywords in Google Ads?
Words or phrases that stop your ads showing on searches containing them, so you don’t pay for clicks that will never become customers.
Is Performance Max good for local service businesses?
Sometimes, once tracking is solid and search campaigns are proven. Started too early, it often finds cheap, low-quality leads.
How do home inspectors get more clients?
Rank in Google Maps for each town, show prices and a sample report, make booking easy, collect buyer reviews, and run ads in busy months.
How often should I add negative keywords?
Weekly for active accounts. Review the search terms report and block anything irrelevant.
Can home inspectors get clients without realtor referrals?
Yes. Many buyers search for an inspector themselves, especially after reading online advice to choose their own. Ranking locally, showing prices and making booking easy captures those buyers.
Are Local Services Ads available for home inspectors in Edmonton?
Availability by category changes over time. We check the current list for Edmonton before recommending them, and use search ads instead if the category is not open.
Should a home inspector publish prices online?
Usually yes. Buyers compare costs before calling, and clear starting prices or an estimate tool build trust and filter out poor fits.
How much should a home inspector spend on Google Ads?
Often $15 to $40 a day is enough to test. Search volume for inspections is modest, so a focused budget with good tracking works better than a big one.
Guides for home-service owners
Local Services Ads vs Google Ads: which is better for trades?
Pay per lead or pay per click? The differences that matter for Edmonton home-service businesses.
· 1 min read
How to rank in the Google map pack in Edmonton
The three factors Google uses to rank local businesses, and a checklist for each.
· 1 min read
Want more booked jobs from Google?
Get a free audit of your ads, map listing and website. Plain language, specific fixes, no sales pitch. If we're a fit, we'll show you exactly what we'd do first.