Local Services Ads lead disputes: how to get credit for bad leads
Which Local Services Ads leads you can dispute, how to do it, and how to stop paying for the wrong calls.
· 1 min read
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Marketing that books more jobs
Plain-language marketing guides for Edmonton home-service businesses: Google Ads, Local Services Ads, Google Business Profile, SEO and AI search.
How to rank higher in Local Services Ads
What affects your position in Google Local Services Ads, and the habits that move you up.
· 1 min read
SEO audit checklist: what an Edmonton business should check first
A practical SEO audit you can run on your own site, in order of what usually matters most for local businesses.
· 1 min read
How long does SEO take to work for a local business?
Realistic timelines for local SEO, from Google Business Profile fixes to city-wide rankings.
· 1 min read
SEO consultant vs SEO agency in Edmonton: which should you hire?
The real differences between hiring a freelance SEO consultant and an agency, and how to choose.
· 1 min read
White-hat SEO: what it is and why it matters for local businesses
The difference between white-hat and black-hat SEO, with examples, and how to spot risky tactics.
· 1 min read
Google Business Profile categories for contractors: how to choose
The single setting with the biggest effect on which searches you show for, and how trades should pick theirs.
· 1 min read
Service-area businesses on Google: hiding your address and setting service areas
How contractors who travel to customers should set up their Google Business Profile, and what service areas really do.
· 1 min read
How to get more Google reviews (without breaking the rules)
A simple system home-service businesses use to get steady, genuine Google reviews.
· 1 min read
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