How to rank in the Google map pack in Edmonton
The three factors Google uses to rank local businesses, and a checklist for each.
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Digital marketing in Sherwood Park
Google Ads & local SEO for Sherwood Park home-service businesses
The urban heart of Strathcona County, east of Edmonton, with a strong preference for local trades.
The Sherwood Park market
Sherwood Park is the urban service area of Strathcona County, a specialized municipality. People search for "Sherwood Park" far more than "Strathcona County", but county acreages east and south of the Park are valuable for roofing, HVAC, septic, landscaping and renovation work, and they need their own targeting.
Newer communities such as Summerwood, Davidson Creek and Cambrian bring warranty, landscaping and basement work, while older parts of the Park need replacement roofs, furnaces and windows.
Neighbourhoods and nearby communities we target
- Summerwood
- Davidson Creek
- Cambrian
- Salisbury Village
- Strathcona County acreages
What works in Sherwood Park
Name the county too
Mention Sherwood Park and Strathcona County on your profile and pages, so both searches and the county’s rural areas find you.
Acreage campaigns
Acreage owners search differently (well, septic, larger roofs). Separate ads and pages win those jobs.
Services for Sherwood Park businesses
SEO in Sherwood Park
SEO that covers Sherwood Park and the rest of Strathcona County, including the acreages.
Learn moreGoogle Ads in Sherwood Park
Ads that reach Sherwood Park homes and Strathcona County acreages, separately.
Learn moreWebsite design in Sherwood Park
Websites built for Sherwood Park and Strathcona County customers.
Learn moreLocal Services Ads
Get the Google Verified badge at the very top of search and pay per lead, not per click.
Learn moreLocal SEO & Google Business Profile
Rank in the Google map pack for "near me" searches in your area, and turn profile views into calls.
Learn moreAI search optimization (AEO)
Get recommended when people ask ChatGPT, Google AI Overviews or Perplexity who to hire.
Learn more
Common questions
Is Sherwood Park part of Edmonton for Google Ads targeting?
No. Sherwood Park is in Strathcona County, so it needs to be added to your ad locations separately. We usually target it with its own campaign or ad group and a Sherwood Park landing page.
Will you work with my competitors?
Not in your area. We take one business per trade per service area, so we never bid against ourselves for the same customer.
Related reading
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Campaign structure, keywords, seasons and landing pages for roofing companies running Google Ads around Edmonton.
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Google Ads location targeting for Edmonton-area businesses
Radius vs towns, presence vs interest, and how to bid differently across Edmonton and nearby towns.
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Nearby areas we serve
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