Why website speed matters for local businesses (and how to fix a slow site)
How speed affects calls and rankings, how to test yours, and the usual fixes for slow small-business sites.
· 1 min read
Blog
Marketing that books more jobs
Plain-language marketing guides for Edmonton home-service businesses: Google Ads, Local Services Ads, Google Business Profile, SEO and AI search.
How much does a website cost in Edmonton?
Typical website prices for Edmonton small businesses, what drives them, and what you should get for the money.
· 1 min read
Website getting traffic but no calls? 9 fixes for contractors
Why visitors leave without calling, and the conversion fixes that usually make the biggest difference.
· 1 min read
How to redesign your website without losing your Google rankings
The redirect plan, checks and launch steps that keep rankings and calls through a website rebuild.
· 1 min read
What is answer engine optimization (AEO)? A plain guide for local businesses
How AEO differs from SEO, and what local businesses can do so ChatGPT, Google AI Overviews and voice assistants mention them.
· 1 min read
Google AI Overviews: what they mean for local service businesses
How AI Overviews change what homeowners see, and what local businesses should do about it.
· 1 min read
Schema markup for local businesses: what to add and why
The structured data a local service business should have, in plain words, with what each part does.
· 1 min read
How much should a contractor spend on marketing?
A practical way to set a marketing budget for a trade or home-service business, and how to split it.
· 1 min read
Speed to lead: why answering fast wins more jobs
Why the first contractor to respond often wins, and simple ways to answer every lead faster.
· 1 min read
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